Instagram users can rejoice with the latest update that bridges their social media experience more closely with their music streaming habits. This new feature, resulting from a collaboration between Instagram and Spotify, enables users to effortlessly add songs to their Spotify library directly from Instagram posts or Stories. This integration promises to enrich users’ interactions with music on both platforms, making music discovery faster and more intuitive.

Quick and Easy Music Addition

With just a tap, Instagram users can now transfer their musical interests directly into their Spotify accounts without leaving the app. The process is straightforward: when viewing a post or Story featuring a song, a new button appears right next to the song preview player, allowing for immediate addition to your Spotify "Liked Songs" playlist and "Your Library" tab. This feature is now available across iOS and Android platforms, but it requires linking your Spotify account to Instagram.

Deepening Connections Between Fans and Artists

Spotify has stated their commitment to enhancing the relationship between fans and their favorite artists. This collaboration with Instagram represents a significant step towards broadening music discovery paths. Users are likely to find their musical universe expanding as they come across intriguing tunes while scrolling through their Instagram feeds.

Global Rollout

This innovative function is being made available to users worldwide. The only prerequisites are having the newest versions of both applications installed. It's a striking move within the competitive landscape of social media and music streaming services, with platforms like TikTok already offering similar features involving various music streaming services, including Apple Music and Amazon Music.

For the full article, see the coverage by 9to5Mac.