Apple has taken a significant step forward into the realm of immersive video with the release of 'Submerged,' a novel short film utilizing the company's proprietary 180-degree, 8K video format known as 'Immersive Video.' Debuting as a mini-movie, this release marks a gradual progression for Apple's Vision Pro, underscoring its potential to transform how users experience digital content. Launched in conjunction with Vimeo's integration into visionOS, this move unlocks new possibilities for users to create and share spatial videos, particularly those captured on an iPhone.

The discussion around these developments was recently covered in Episode 38 of the TNBT Podcast, where Leo Becker and Mark Zimmermann, head of mobile solutions at EnBW, delved into the implications of Apple's first immersive film and the significance of Vimeo's support. They also examined how the Vision Pro's integration within enterprise settings can be enhanced through the latest updates in Apple's second iteration of visionOS. Zimmermann emphasized improvements in Mobile Device Management (MDM) and laid out potential corporate applications for Apple's new enterprise APIs.

Conversations during the podcast also revolved around ongoing speculations about the Vision Pro's production challenges and Apple CEO Tim Cook’s views on the product's success. In this vein, TNBT not only stays attuned to technological advances but also evaluates their broader impact on the IT industry and society at large.

The Influence of Vision Pro in Today's Tech World

With roots in revolutionary Apple products like the Mac and iPhone, the Vision Pro is positioned to leave a profound mark on technological history. Both products have historically shifted paradigms in computing, and Apple's latest endeavor continues this legacy. It explores the untapped potential of spatial computing and its capability to redefine human interaction with technology.

To capture these dynamic changes, TNBT—The Next (Big) Thing—provides ongoing insights into these technological breakthroughs through its dedicated podcast, available on major platforms including Apple Podcasts and Spotify.

Listeners can engage with the podcast, send questions, or provide feedback to the team at [email protected]. In a previous episode, TNBT examined the implications of the Meta headset Orion on Vision Pro's development, highlighting the inevitable cross-currents and collaborations in tech innovation.

Listeners are encouraged to follow TNBT – The Next (Big) Thing Podcast to stay updated on these evolving topics and gain deeper insights into Apple's groundbreaking advancements.

This story initially appeared on Heise Online.